At Pitang, privacy and information security are part of how we develop technology, conduct projects, and build relationships with people.
This Privacy Policy explains, clearly and objectively, what data we collect, why we use this information, and what your rights are as a data subject.
By browsing our websites, participating in events, filling out forms, or using our services, you agree to the terms described in this Policy.
Pitang recognizes that your privacy is very important, so we take every possible measure to protect it.
This document was written in a simple and accessible way, with several examples of data collection and use, so that you can read and understand how we use your data to offer you a safe and comfortable experience when using the services we provide to you.

1. What data do we collect?

The data collected varies depending on your interaction with Pitang.
Browsing data

When you visit our website, we may automatically collect information such as:

  • IP address

  • browser and device type

  • pages visited

  • browsing time

  • approximate location

  • cookies and digital identifiers

This data helps us improve your experience, understand how the site is used, and enhance our content and services.

Data provided by you

When filling out forms, downloading materials, contacting us, or participating in events, we may collect:

  • name

  • email

  • phone number

  • company

  • job title

  • company segment

  • city and state

  • interests related to our solutions and content

Relationship data

We may also record interactions made with us, such as:

  • email opens and clicks

  • event participation

  • material downloads

  • responses to campaigns and surveys

  • contact history with our teams

2. How do we use your data?

We use your data to:

  • respond to contacts and requests
  • provide content and materials
  • send communications about technology, innovation, products, services, and events
  • improve your experience on our channels
  • personalize content and campaigns
  • analyze browsing and performance metrics
  • comply with legal and regulatory obligations
  • protect our environments and operations

Pitang does not sell personal data.

3. Legal bases for processing

We process personal data based on the grounds provided by the LGPD, including:


  • consent
  • legitimate interest
  • contract performance
  • compliance with a legal obligation
  • regular exercise of rights


When necessary, we will request your consent in a clear and transparent manner.

4. Data Sharing

Your data may be shared with partners and vendors who support our operations, always in compliance with security and confidentiality requirements.
This may include platforms such as:

cloud hosting and infrastructure

analytics and metrics

marketing automation

CRM

events

communication and customer service

Examples of tools that can be used:

Google Analytics

Google Cloud

RD Station

Microsoft

Goal

event and automation platforms

We may also share data when necessary to:

compliance with legal obligations

requests from competent authorities

protection of Pitang's rights

5. Cookies and browsing technologies

We use cookies to improve your experience, understand browsing behavior, and personalize content.
Cookies can be:


  • essential for the website's operation
  • analytical and performance
  • functional
  • advertising and marketing


You can manage your cookie preferences directly in your browser or through our consent banner.
Cookies

“Cookies” are identifiers that we transfer to your browser or device that allow us to recognize your browser or device and tell us how and when pages and features in our Services are visited and how many people access them.

6. International data transfer

Personal data processed by Pitang is processed and stored in data centers located in Brazil (São Paulo). We do not carry out international transfers of personal data.


Should this change, for example, due to the hiring of new suppliers or services with processing outside the country, this policy will be updated and we will adopt the safeguards required by the LGPD (art. 33) prior to any transfer.

7. How long do we store the data?

We retain personal data only for as long as necessary to fulfill the purposes described in this Policy, while complying with:

legal obligations

regulatory requirements

fraud prevention

regular exercise of rights

Retention periods may vary depending on the type of data and the relationship maintained with Pitang.

8. Your Rights as a Data Subject

You can, at any time:

Confirm the existence of data processing

Access your data;

Correct incomplete or outdated information

Request anonymization or deletion

Revoke consents

Request transfer

Object to certain treatments

Request data sharing information

Whenever possible, we will respond to requests in a simple, transparent, and prompt manner.

9. Information Security

We adopt technical and organizational measures to protect your personal data against:

Unauthorized access

Misuse

Loss

Change

Leaks

Our practices include access controls, monitoring, internal security policies, and best practices aligned with the market.
Even so, no digital environment is entirely free of risk. That is why we also recommend that you practice good security habits on your devices and accounts.

10. Contact and Privacy

In case of doubts, requests related to the LGPD, or data privacy, please contact us.

Your legitimate requests will be addressed within 5 (five) business days. If your request is particularly complex or if you have made multiple requests, we will notify you and keep you updated on the progress of your request should it require more time than anticipated in this section.

Email: contato-lgpd@pitang.com

Data Protection Officer (DPO): Fabiana Leonel

Pitang
Cais do Apolo, 222 – 13th floor
Bairro do Recife – Recife/PE
ZIP Code: 50030-230

11. Updates to this Policy

This Policy may be updated periodically to reflect improvements in our processes, regulatory changes, or new features in our services.

We recommend checking this page periodically to keep track of any updates.

Updated on 05/01/2026

View summary

Recife

Cais do Apolo Street, 222 - 13th floor

ZIP: 50030-220 - Old Recife Recife/PE

Tel: +55(81) 3134 5200

Fax: +55(81) 3134 5374

São Paulo

Joaquim Floriano Street, 466 - Suite 1001 - 0

Brascan Century Building

Corporate, Itaim Bibi

São Paulo/SP

Recife

Cais do Apolo Street, 222 - 13th floor

ZIP: 50030-220 - Old Recife Recife/PE

Tel: +55(81) 3134 5200

Fax: +55(81) 3134 5374

São Paulo

Joaquim Floriano Street, 466 - Suite 1001 - 0

Brascan Century Building

Corporate, Itaim Bibi

São Paulo/SP

Recife

Cais do Apolo Street, 222 - 13th floor

ZIP: 50030-220 - Old Recife Recife/PE

Tel: +55(81) 3134 5200

Fax: +55(81) 3134 5374

São Paulo

Joaquim Floriano Street, 466 - Suite 1001 - 0

Brascan Century Building

Corporate, Itaim Bibi

São Paulo/SP